In order to invest our resources in areas of development, today’s print edition will be the last and thisisbrandx.com will shut down on July 8th. Our Brand X talent will transition into similar roles elsewhere in the company.
1/3 of their “Brand X talent” is actually transitioning into unemployment, though I will still be freelancing for the Times. Also, it’s always gratifying to read the official news of your publication’s demise on L.A. Observed instead of being CC’d on the email.